Choose the correct heading for each part of the text.
1. _____
Some 50 years ago, the people who had tattoos were those who defined themselves as social outcasts. You know, the muscular, often scarred types, like gangsters or prisoners. But today, tattoos are popular among various kinds of people, from rebellious types to rich and elegant men and women from
the higher social classes. Thus, seen on the streets and on TV, tattoos have become a widely accepted feature of personal appearance in our society. So, no wonder the streets of our
big cities are now swarming with prospering tattoo studios.
a
Trendy for centuries
b
Unusual features
c
Becoming increasingly fashionable
d
A short-term alternative
e
Tattoos helping to sell products
f
The tattoos of a subculture
2 ______
Some might say that the recent growth in the popularity of tattoos mirrors their widespread appeal in ancient times. Tattoos were common in a number of cultures, from the Far East through Europe to North and South America, for a number of reasons,
the most common of which were either ethnic, ritualistic or even health driven motives. Despite their popularity sometimes going up and down since ancient times, the art of tattooing has survived up to modern times and is now doing well.
a
Trendy for centuries
b
Unusual features
c
Becoming increasingly fashionable
d
A short-term alternative
e
Tattoos helping to sell products
f
The tattoos of a subculture
3 ______
As tattooing is now so popular, it was only a question of time that some companies, desperately looking for new ways of reaching their audience, would start exploiting the idea of tattooing for advertising. Nowadays, a lot of businesses, including some well-known clothing companies, are paying people to have tattoos as part of their promotion campaigns.
a
Trendy for centuries
b
Unusual features
c
Becoming increasingly fashionable
d
A short-term alternative
e
Tattoos helping to sell products
f
The tattoos of a subculture
4 ______
However, despite the modern-day popularity of tattoos, not everyone feels ready to mark their body in such a permanent way. Despite this, they do have a chance to get their bodies decorated with less durable substitutes. For example, henna is an extremely popular option and is used to both colour the hair and paint patterns on a person’s skin. Henna tattoos take about two days to dry and disappear after about two weeks.
